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The RF lens that sets new standards in photographic performance, delivering supreme sharpness, extra creative control and a low-light performance that’s simply remarkable.
A sleek and versatile normal-length prime, the GF 63mm f/2.8 R WR from Fujifilm is a 50mm equivalent lens for the G-mount GFX camera system. Its 10 elements, eight groups optical design incorporates one extra-low dispersion element to reduce chromatic aberrations and color fringing for improved clarity and color accuracy throughout the aperture range.
TWO YEAR WARRANTY! With its incredible f/1.2 maximum aperture, the super fast EF 50mm f/1.2L USM is a consummate low-light performer. A lens that allows fine creative control over focusing and depth of field.
A hybrid lens made for stills and video, this 50mm prime – with a fast f/1.4 aperture, super-sharp optics and helpful filmmaking features – makes an inspired choice for portraits, video and creative storytelling.
It's all about speed with the FUJIFILM XF 50mm f/1.0 R WR; a portrait-length prime lens featuring an impressive and unique f/1.0 maximum aperture. This bright design benefits working in low-light conditions and, especially coupled with the short tele focal length, also affords immense control over depth of field for isolating subject matter with selective...
Designed for the bokeh enthusiast, Fujifilm's XF 56mm f/1.2 R APD Lens features a unique optical design, prime portrait-length perspective, and fast f/1.2 maximum aperture to benefit creating shallow depth of field imagery.
Characterized by its especially slim design, the GF 50mm f/3.5 R LM WR Lens from FUJIFILM is a compact 40mm-equivalent prime designed for the medium format G-mount GFX camera system. Its sleek profile makes it ideal for walkaround and everyday shooting and completes a truly portable medium format system.
The Fujifilm XF 56mm f/1.2 R Lens is a prime portrait-length lens that provides a 35mm-equivalent focal length of 85mm when used with Fujifilm APS-C-sized mirrorless digital cameras. A bright f/1.2 maximum aperture greatly benefits selective focus control and also aids in shooting in low-light conditions.
A sleek short telephoto prime for FUJIFILM X-series mirrorless cameras, the black XF 50mm f/2 R WR offers a 76mm equivalent focal length to suit a variety of applications, including portraiture and still lifes.
Explore your creativity and expand your photography skills with this remarkably compact and affordable prime lens that delivers more than you thought possible.
TWO YEAR WARRANTY! The compact and lightweight EF 50mm f/1.8 II standard lens delivers image quality that belies its price.
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